About Transformania

Transformania LLC is a privately held marketing technology company based in Potomac, Maryland. Its proprietary, patent-pending technology instantly and measurably improves email marketing campaign performance by cleaning, formatting, and enriching contact lists with an unprecedented degree of accuracy and features found nowhere else.

Our Management


Matthew Siegal

Founder & Chairman

Matthew Siegal has served on the management teams of privately held and publicly traded companies. While a student at the University of Maryland, he co-founded two software companies that were subsequently acquired by Vocus, Inc., a NASDAQ-traded SaaS pioneer. In 2008, Matt launched and served as CEO of Dr. Siegal’s Direct Nutritionals, an international dietary products manufacturer and retailer which operated ten retail locations in the United States and Canada and sold its proprietary products through 12,000+ retailers including GNC, Sam’s Club, and Costco. He sold the company in 2016. Matt currently serves on the board of directors of Curbio Inc., a venture-backed, hypergrowth property technology company that he co-founded in 2016. In addition to his business ventures, Matt is chairman of Matthew Siegal Goodworx™ Foundation, a Potomac, Maryland-based 501(c)(3) charitable organization.


Danny Levinson

Chief Executive Officer

Danny Levinson has a track record of building incredible tech companies as a serial entrepreneur with a solid sales, operations, and coding background. As CEO of Beijing-based BDL Media, he created and oversaw its XZList subsidiary -- China's largest email list manager -- until its sale in 2010 to NASDAQ-listed Vocus and subsequent merger with Vocus' iContact email service. He then founded and sold Shanghai-based China Newswire to ASX-list Isentia in 2017 and oversaw Isentia's data and operations across its 10 Asian markets. In addition, he founded and ran Kovurt, a cybersecurity and privacy software company; Pitch.Asia, Asia's largest database of KOLs and media; and China Money Network, the leading source for primary investment data in China. Danny earned his MSc in Computer Science from the University of Hong Kong and is a board member, investor and co-founder of multiple data businesses in the United States, Singapore, Hong Kong, and China.

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